Business Development Executive - Human Capability Technologies

LeaderNovo Learning Academy · India

LeaderNovo works with organisations on talent diagnostics, leadership development and technology-enabled people solutions. The Human Capability Technologies (HCT) Business Unit focuses on B2B solutions for HR, talent and business teams, including psychometric assessments, AI powered platforms - SalesPulse and CoachPulse.Role Purpose

We are looking for an early-career sales professional to build the market for LeaderNovo's Products portfolio. This is a B2B SaaS sales role involving outbound prospecting, discovery, product demonstrations, pilot conversion and account expansion with corporate clients.

The role requires someone who can understand a client's business problem, position the right product use case, manage a disciplined sales pipeline and move opportunities from first conversation to commercial closure.

· Identify target organisations and relevant decision-makers across HR, Talent Management, L&D, Talent Acquisition, Sales and business leadership.

· Build and maintain a structured target-account database and prospecting plan.

· Generate new conversations through phone, email, LinkedIn, referrals and other outbound channels.

· Research accounts before outreach to identify relevant talent, leadership or sales challenges.

· Conduct initial discovery conversations to understand business needs, current processes, stakeholders, timelines and buying intent.

· Qualify opportunities based on problem relevance, fit, decision process, urgency and commercial potential.

· Distinguish genuine buying opportunities from general enquiries and exploratory interest.

· Develop a strong working understanding of LeaderNovo's assessments, SalesPulse and CoachPulse and explain their business relevance clearly.

· Position products around specific client problems rather than presenting the full product catalogue.

· Build use-case-led conversations around talent decisions, leadership readiness, sales capability, manager development and behavioural practice.

· Involve founders, product, research or pre-sales colleagues appropriately for deeper solution discussions.

· Coordinate product demos, sample report walkthroughs and pilot discussions.

· Support preparation of proposals, commercial discussions and client follow-up.

· Move qualified prospects toward a defined paid pilot, deployment or product purchase.

· Coordinate internally to ensure client requirements and next steps are clearly documented.

· Maintain accurate opportunity information in the CRM, including stage, value, stakeholders, next action and expected closure.

· Track opportunities from prospecting to meeting, qualified opportunity, demo, proposal or pilot, closure and deployment.

· Maintain consistent follow-up and build sufficient qualified pipeline against monthly and quarterly targets.

· Provide regular reporting on pipeline health, conversions, risks and likely closures.

· Maintain contact with customers after an initial pilot or deployment and identify opportunities to expand usage across cohorts, teams or business units.

· Identify relevant opportunities for other Digital Products.

· Refer Learning Services opportunities to the appropriate LeaderNovo team when they emerge, while retaining primary focus on the Digital Products BU.

· Qualified meetings generated

· Qualified opportunities created

· Paid pilots and product deployments

· Revenue and bookings generated

· Pilot-to-deployment conversion

· Opportunity-to-sale conversion

· Average account value

· Qualified pipeline value and coverage

· New corporate logos acquired

· Account expansion opportunities

· CRM and follow-up discipline

· 1-3 years of experience in B2B SaaS sales, business development or inside sales.

· Hands-on experience selling software, technology platforms or subscription-based B2B products to corporate customers.

· Comfort with outbound prospecting and initiating conversations with new accounts.

· Ability to conduct structured discovery and understand a client's business requirement before pitching.

· Comfort speaking with HR, business and other corporate decision-makers.

· Strong verbal and written communication skills.

· Good follow-up, pipeline management and CRM discipline.

· Ability to learn moderately complex products and explain them in simple business language.

· Comfort working with sales targets and measurable commercial outcomes.

· Experience selling HR Tech, assessments, talent solutions, learning technology or AI-enabled business products.

· Exposure to enterprise or mid-market sales involving multiple stakeholders, demonstrations or pilots.

· Familiarity with LinkedIn-based prospecting, CRM tools and online product demonstrations.

· Curiosity and the ability to understand the client's problem before pitching

· Persistence without overly aggressive selling

· Commercial orientation and comfort asking for the next step

· Structured follow-up and personal discipline

· Ability to work independently while knowing when to involve senior colleagues

· Interest in HR, talent, leadership and workplace technology

You will work closely with LeaderNovo's founders, product and research teams while helping build the commercial engine for a growing portfolio of assessment and AI-enabled products. The role offers hands-on exposure to consultative B2B SaaS selling, enterprise conversations, product demonstrations, paid pilots, account-based selling and the early-stage scaling of a digital products business.