Community & Marketing Specialist

NIC Faisalabad · , punjab, pakistan, Pakistan

NIC Faisalabad (NICF) is seeking a dynamic Community & Marketing Specialist to lead branding, marketing, communications, stakeholder engagement, and program outreach activities. The role will work closely with both the Communication and Program teams to strengthen NICF’s visibility, support startup growth, enhance stakeholder engagement, and contribute to the successful delivery of incubation and acceleration programs.

Key Responsibilities

• Develop and implement communication, branding, and marketing strategies to promote NICF programs, startups, and ecosystem initiatives.
• Manage digital marketing campaigns, social media platforms, website content, newsletters, and media outreach.
• Create high-quality content including success stories, impact reports, press releases, videos, and promotional materials.
• Support the Program Team in planning and executing trainings, workshops, demo days, networking events, investor engagements, and graduation ceremonies.
• Engage with startups to document progress, achievements, funding milestones, partnerships, and success stories.
• Build and maintain relationships with media, industry partners, universities, investors, government agencies, and ecosystem stakeholders.
• Coordinate outreach campaigns to attract high-potential startups, mentors, trainers, investors, and partners.
• Track communication, outreach, and program KPIs and prepare periodic reports for management and stakeholders.
• Support fundraising, sponsorship, partnership development, and ecosystem-building initiatives.
• Perform any other communication, marketing, or program-related assignments as required by management.
• Growth in NICF’s social media reach, engagement, and digital presence.
• Publication of startup success stories, newsletters, impact reports, and media features.
• Successful marketing and promotion of NICF events, trainings, and startup activities.
• Increased participation of startups, mentors, investors, and ecosystem partners in NICF programs.
• Timely preparation of communication materials, reports, presentations, and stakeholder updates.
• Development of strategic partnerships, sponsorships, and media collaborations.
• Contribution towards achieving NICF program KPIs related to startup support, outreach, visibility, and ecosystem engagement.

Experience & Qualifications

Minimum 5–7 years of relevant experience in communications, marketing, stakeholder engagement, program management, ecosystem development, or related fields.