Senior content writer

Linked In & Content Specialist
Helo.ai by Viva Connect
Location : Mumbai, India (Work from Office)
Working Days: Monday to Friday (Saturday only when required)
Experience : 3-5 years
About Helo.ai Helo.ai by Viva Connect is an AI-first cloud communication platform (CPaa S), built on 25 years of enterprise communication expertise. We help businesses — from startups to large enterprises — personalise conversations for billions with AI, across SMS, Whats App, RCS, Voicebots, Chatbots, and Email, all from a singleplatform.
• 25+ years of enterprise communication expertise
• Trusted by leading brands including Aditya Birla Capital, Bajaj Finance, and Kotak Mahindra Bank
• Google and Meta partner
Learn more:
helo.ai | Linked In: sayheloai | Instagram: sayheloai & lifeathelo.ai
The Role As our Linked In & Content Specialist, you 'll own Helo.ai' s Linked In presence and the personal brand of our management and sales teams—and write the content that powers it. You 'll grow following,drive engagement, and turn our leaders ' expertise in to a steady,credible voice. We ' re looking for a strong writer who understands Linked In deeply and knows how to build a following that turns in to real conversations and leads. What You'll Do Linked In Ownership (Company+Management+Sales)
• Own Linked In for the Helo.ai page and for management and sales team members
• Grow following and drive engagement across profiles
• Reply to comments and spark conversations
• Track ICP (ideal customer profile) and tailor content to reach them
• Drive lead magnets and spot inbound requirements and opportunities Personal Branding
• Ghostwrite thought-leadership content for founders, leaders, and sales
• Build an authentic, consistent voice for each person
• Turn their ideas and expertise into a steady content flow Content Writing
• Write Linked In posts, social copy, case studies, website pages, and email content
• Interpret briefs and shape content for clarity and engagement
• Keep formatting and grammar clean Content Calendar
• Own and run the Linked In, social, and email content calendar
• Keep a consistent posting cadence against targets Stay Ahead
• Keep up with Linked In, social, and content trends, and bring fresh ideas Collaboration
• Work with the SEO specialist on blogs and search content
• Work with the graphics and video team on visual assets
• Coordinate with PR and leadership
What We're Looking For
• 3-5 years in content writing, Linked In/social, or personal branding
• Strong writing and editing, especially short-form and Linked In
• Proven experience growing Linked In presence and engagement
• Comfort ghostwriting for leaders (preferred)
• Understanding of ICP targeting and lead magnets (a plus)
• Comfort using AI tools to work faster, keeping voice human
• A portfolio of Linked In / personal-branding work
Nice to have: experience in startups or with a founder's desk, or writing for tech / Saa S brands. Tools You'll Use Google Workspace (Docs, Sheets, Slides, Gmail, Drive) | AI Tools (Claude, Genspark, etc.) | Linked In | Social Schedulers | Analytics Equal Opportunity Employer At Helo.ai, we celebrate diversity and are committed to building an inclusive,collaborative environment for all.