Hospitality & Travel Retail Sales Manager

Vasshin Composites (P) Ltd · India

Himalayan Pine Company (HPCo) , the consumer brand of Vasshin Composites Pvt. Ltd., is building a new category of products from the Himalayan forest—turning invasive pine biomass and Himalayan botanicals into thoughtfully designed consumer products that connect Forest | People | Life . Our portfolio spans healthy snacks, botanical foods and beverages, low-sugar caramels, cookies, honey, botanical perfumes and pine-based tableware.

The Role | A revenue-first hunter role focused on building HPCo's hospitality and travel-retail business across hotels, resorts, boutique properties, cafés, restaurants, airports, travel hubs and destination retail. The objective is to get HPCo products into hospitality operations where they are actually consumed, served or used—and convert those placements into recurring revenue.

For example: HPCo millet, ragi or amaranth cookies served complimentary with coffee or tea; pasta entering hotel kitchens; caramels becoming a guest-room or reception offering; honey entering breakfast service; or pine tableware becoming part of the guest experience.

What You Will Own | Build and personally manage a pipeline of hotels, resorts, boutique properties, cafés and hospitality operators. Develop relationships with GMs, F&B heads, chefs, procurement and purchase teams. Identify opportunities across breakfast, coffee/tea service, kitchens, minibars, guest rooms, welcome amenities, restaurants and cafés. Build travel-retail relationships across airports, travel hubs and destination retail.

Sell the relevant HPCo portfolio—including cookies, pasta, caramels, honey, botanical beverages, healthy snacks, perfumes and pine tableware —according to the commercial need of each account. Convert trials into repeat orders and standing accounts, expand successful placements across properties and maintain a disciplined CRM pipeline covering prospects, trials, orders, reorders and annualised revenue.

What We Are Looking For | Someone who already understands the hospitality and travel ecosystem and has the relationships, instincts and persistence to sell into it. Experience or strong networks across hotels, hotel groups, resorts, boutique properties, F&B operations, hotel procurement, cafés, restaurants, travel retail, airports or destination retail are strongly preferred.

What Success Looks Like | The measure is revenue , not meetings or hotel contacts. Success means active hospitality accounts, recurring monthly orders, multi-property relationships, hotel/F&B consumption, travel-retail accounts, annualised recurring revenue and consistent reorders.

The Opportunity | If you see a hotel serving 500 coffees a day and immediately think, “Can we make HPCo the cookie served with those coffees?” ; see a breakfast buffet and think, “ Can our honey go here?”; see a chef looking for a distinctive local ingredient and think, “Can our nettle pasta solve that?” ; or see an airport and think, “Which HPCo product belongs in the travellers take-home basket?”—you will understand this role.

Compensation | Flat ₹1 lac per month (No Deductions) + Executive Performance Bonus ₹10 lac per annum + eligibility for a ESOP programme with value of up to ₹1 Crore , linked to milestones.

Apply at office@vasshin.com