Marketing And Business Development Intern

Armstrong Capital & Financial Services Pvt. Ltd. · India

Company Description Armstrong Capital & Financial Services Pvt. Ltd. is a boutique financial planning and investment solutions firm focused on delivering suitable strategies tailored to each client’s risk appetite and long-term financial goals. The firm recognizes that every client’s situation is unique, taking time to understand individual needs, preferences, and objectives before recommending solutions. Using insights from continuous research, analysis, and experience, Armstrong Capital designs practical, proven financial plans. Team members work in a client-centric environment that values careful listening, personalized advice, and data-driven decision-making.

About the Role

Armstrong Capital is looking for a motivated Marketing & Business Development Intern with a strong interest in marketing to support our digital marketing, client acquisition, and growth initiatives in the wealth management space. This role offers hands-on exposure to digital marketing campaigns, the sales cycle, market research, and relationship-building strategies used to grow a high-net-worth client base, working closely with the Leadership team.

Key Responsibilities

• Identify and build a pipeline of prospective clients through research, databases, and digital channels.

• Drive lead generation through campaigns (email, LinkedIn, cold outreach) and track performance metrics (conversion rates, response rates, pipeline volume).

• Track and qualify inbound leads, maintaining accurate records and ensuring timely follow-up.

• Help develop marketing collateral, pitch decks, and client-facing presentations in coordination with the marketing team.

• Support digital marketing initiatives, including SEO, social media, email campaigns, and content marketing, to strengthen brand visibility and drive lead generation.

• Coordinate meetings, calls, and follow-ups with prospective clients, working closely with managers.

• Conduct research on industry trends, competitor offerings, and client segments to inform business development strategy.

• Prepare periodic reports and presentations summarizing BD activity, campaign performance, and market insights.

• Research AI tools and technologies for client acquisition and evaluate their potential application in the business development process.

Qualifications

• Graduates (BBA, B.Com, BBM) or postgraduates (MBA or related fields) with a strong demonstrated interest in marketing, business development, and client acquisition.

• Strong interest in wealth management, financial services, or investment advisory business.

• Excellent written and verbal communication skills.

• Strong research, analytical, and presentation skills.

• Creativity and the ability to bring fresh ideas to marketing and business development initiatives.

• Prior internship experience in sales, marketing, or business development is preferred but not required.

Software & Tools Required

• Microsoft Excel – lead tracking, pipeline reporting, and data analysis.

• Microsoft PowerPoint – pitch decks and client-facing presentations.

• AI Tools & Automation – AI-powered prospecting, lead generation, content creation, personalization, workflow automation, and business development experimentation.

• Canva – designing marketing collateral and presentations.

• MS Word / Google Workspace – documentation and reporting.

Job Location

• Bangalore.

• Candidate should be willing to relocate to Bangalore if currently based elsewhere.

What You'll Gain

• Direct mentorship from senior leadership team members.

• Real-world exposure to client acquisition strategy in the wealth management industry.