Content Strategist - Fashion E-commerce

About the Role We're looking for a Content Strategist to be the driving force behind our brand's content: messaging, planning, scripting and execution, across 3 brands. You'll own the content roadmap end-to-end, ensuring every piece serves both business goals and user needs, while staying tightly aligned with broader marketing and brand objectives. Key Responsibilities Strategy & Planning Own the content strategy and calendar across web, app, social, email, and campaigns Translate business goals (conversion, retention, brand awareness) into actionable content plans Identify content gaps and opportunities across the customer journey: discovery, consideration, purchase, post-purchase Partner with marketing, brand, and category teams to align content with seasonal launches, campaigns, and sal