Director, sales (mass market)

Director, Sales (Mass Market)
Monitor KPIs including revenue, design registrations, design wins, backlog, inventory health, and channel performance.
Drive process improvements and adoption of company sales systems and tools.
Ensure timely reporting, forecasting, and business reviews.
Qualifications
Required Qualifications
Bachelor's degree in Engineering, Business, Marketing, or related field.
20+ years of semiconductor, electronics, technology, or B2 B sales experience.
Proven leadership experience managing sales teams and channel partners.
Strong commercial negotiation and strategic planning skills.
Experience managing complex customer ecosystems and distributor networks.
Excellent communication, presentation, and stakeholder management capabilities.
Preferred Qualifications
Semiconductor industry experience.
Experience leading regional or country-level sales organisations.
Strong understanding of demand creation, design-win management, and channel sales models.
Demonstrated success in growing mass-market revenue through distributors and indirect channels.