Senior Marketing Consultant (UK Marketing)

Senior Marketing Consultant (UK Marketing)It feels good to have a career with real purpose.Hours Per Week: 35
Contract Type: Full TimeContract type: 12 months FTC
Location: Edinburgh, Alderley Park
Working style: Hybrid 50% home/office basedTo help us manage applications effectively, we reserve the right to close this vacancy early once we have received a high number of applications or identified enough suitable candidates for the next stage of the process. We encourage you to apply as early as you can.We're looking for an experienced marketing professional to join our Employer Marketing team at Royal London and lead the development and delivery of market-leading communications for employers. Your work will support our wider Brand and Marketing strategy, with a particular focus on attracting and acquiring new business.In this role, you'll create high-quality, innovative and relevant communications that engage, inspire and inform our target audiences. Leading cross-functional campaign teams, you'll bring together internal colleagues and external partners to deliver marketing activity efficiently and effectively.Championing the audience perspective throughout every stage of the marketing funnel, you'll use data and insight to shape messaging and set clear campaign objectives. The role also involves monitoring performance, adapting activity where needed, reporting progress to the Marketing Manager and other senior stakeholders, and taking responsibility for campaign budgets.About the roleDevelop compelling campaigns to create meaningful impact with employers. Identify the most effective media and communication channels across full marketing mixDay-to-day responsibility for campaigns and initiatives including delivery planning, resource alignment and budget responsibilityManage, plan and deliver key projects within agreed timescales including working with third party agencies on creative development and performance reportingSet clear campaign objectives and measures that align with commercial targets. Use data and insights to continuously test, learn and optimise marketing activityLead cross-functional teams to deliver best in class marketing tochosen audience groups driving forward new and innovative ideasCollaborate with stakeholders across the Brand and Marketing function, other parts of the business and external agenciesCreate communications across many different areas including organising external events, trade media advertising, social media and writing award submissionsAbout youExperience of planning and running large integrated marketing campaigns, including effectively managing budget and risksExcellent understanding of marketing communication tools and techniques, including paid mediaExperience of working in the financial services industry. Understand the legislative framework including propositions and distribution models.Experience of developing communications to support workplace pensions desirable, but not essentialProven track record of effective stakeholder managementExcellent project management and communication skillsStrong understanding of how to apply brand and language guidelinesAbout Royal LondonWe're the UK's largest mutual life, pensions and investment company, offering protection, long-term savings and asset management products and services.Our People Promise to our colleagues is that we will all work somewhere inclusive, responsible, enjoyable and fulfilling. This is underpinned by our Spirit of Royal London values; Empowered, Trustworthy, Collaborate, Achieve.Our benefits28 days annual leave in addition to bank holidaysup to 14% employer matching pension schemeprivate medical insuranceInclusion, diversity and belongingWe're an Inclusive employer. We celebrate and value different backgrounds and cultures across Royal London. Our diverse people and perspectives give us a range of skills which are recognised and respected - whatever their background.Only candidates who have the legal right to work in the UK or Ireland can undertake this role. Unfortunately, Royal London is unable to provide visa or work permit sponsorship.Our benefits | Inclusion, diversity and belonging | Our People PromiseOpens in a new tab.Opens in a new tab.Opens in a new tab. #J-18808-Ljbffr