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Branding Executive

Manipal Hospitals (MHEL) · India

FULL TIME

Job Description

About the Job:

We are looking for passionate and dynamic experienced Branding & Communication Professionals to join our team at Manipal Hospitals!

About Us:

As a pioneer in Healthcare, Manipal Hospitals is among the top healthcare providers in India serving over 5 million patients annually. Today we stand as an integrated network with a pan-India footprint of 37 hospitals across 19 cities with 10,500 beds, and a talented pool of over 5,600 doctors and an employee strength of over 20,000.

Role: Branding & Communication

Location: Bengaluru, Karnataka (Old Airport Road)

What You’ll Do:

Roles & Responsibilities

  • Manage hospital branding across all touchpoints including signage, brochures, standees, hoardings, and in-hospital communication materials in line with brand and NABH guidelines.
  • Develop and execute internal and external communication plans to enhance brand visibility and consistency.
  • Coordinate with creative agencies, designers, printers, and vendors for branding deliverables and campaign execution.
  • Support marketing campaigns, health camps, specialty promotions, and large-scale hospital events with branding and communication requirements.
  • Create and review content for brochures, presentations, emailers, posters, and patient education materials.
  • Ensure accurate representation of hospital services, doctors, specialties, and clinical outcomes in all communication.
  • Work closely with PR and Digital Marketing teams to maintain brand alignment across media, social platforms, and public communication.
  • Oversee internal communication initiatives such as newsletters, internal campaigns, employee engagement communication, and announcements.
  • Monitor brand compliance across hospital premises including signage, wayfinding, uniforms, and patient-facing materials.
  • Support crisis communication, patient communication, and reputation management initiatives when required.
  • Track branding budgets, timelines, and campaign effectiveness and provide reports to management.
  • Coordinate branding support for accreditation audits, inspections, and corporate requirements.

What We Are Looking For:

  • Strong understanding of branding, communication, and visual identity management
  • 2+ years of experience in Branding & Communication in Healthcare sector
  • Excellent written and verbal communication skills
  • Ability to manage multiple projects and timelines simultaneously
  • Vendor and stakeholder management skills
  • Basic understanding of healthcare regulations, NABH guidelines, and patient communication sensitivity
  • Proficiency in MS Office; familiarity with design tools is an added advantage

Note: There is no work-from-home policy

We have 2 working Saturdays

For more details, please visit

Details

CompanyManipal Hospitals (MHEL)
LocationIndia
TypeFULL TIME
Nichemarketing

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