Student Counselor & Marketing Coordinator

International Institute of Culinary Arts · New delhi, India

Job Title - Student Recruitment & Admissions Executive

Location:  Hauz Khas, New Delhi

Organisation:  International Institute of Culinary Arts (IICA), New Delhi

Employment Type:  Full-Time

Salary:  ₹35,000–₹40,000 per month

Joining:  Immediate

Role Overview

The International Institute of Culinary Arts (IICA), New Delhi is seeking a dynamic, confident and results-oriented Student Recruitment & Admissions Executive  to join its Admissions Team.

This is a performance-driven admissions role  with clearly defined student enrolment targets. The successful candidate will be responsible for converting enquiries into admissions through effective counselling, relationship building, proactive engagement and consistent follow-ups with prospective students and parents.

The ideal candidate should possess a consultative approach to admissions while being highly motivated to achieve recruitment goals. They should be comfortable engaging with prospective students across multiple communication channels, including telephone calls, WhatsApp, CRM platforms, chatbots, email and other digital engagement tools.

The candidate will be expected to proactively contact fresh leads generated through various recruitment initiatives, maintain a disciplined follow-up process and nurture prospective students through every stage of the admissions journey.

The selected candidate will report directly to the Managing Director  and work in close synergy with the Sales & Marketing Manager  to execute student recruitment strategies, strengthen admissions performance and contribute to the continued growth of IICA.

Success in this role will be measured by enquiry conversion rates, achievement of student enrolment targets, consistency and quality of follow-ups, effective lead management, and the overall admissions experience delivered to prospective students and parents.

• Counsel prospective students and parents regarding IICA's programmes, career opportunities and admission process.
• Handle walk-in enquiries, telephone calls, emails and online enquiries professionally and promptly.
• Proactively contact fresh leads generated through digital campaigns, education fairs, school visits, referrals and other recruitment initiatives.
• Maintain a structured and disciplined follow-up process to maximise enquiry-to-admission conversions.
• Guide prospective students through the complete admissions process—from initial enquiry to successful enrolment.
• Build strong relationships with prospective students and parents by providing personalised guidance and timely support.
• Consistently achieve monthly, quarterly and annual student enrolment targets.
• Manage the complete admissions pipeline from lead generation and qualification through counselling, follow-up, application and enrolment.
• Effectively utilise CRM software, WhatsApp Business, chatbots, email and other digital communication tools to engage, nurture and convert prospective students.
• Maintain accurate records of enquiries, applications, admissions and follow-up activities.

• Assist students in selecting programmes best aligned with their interests and career aspirations.
• Coordinate admission documentation and onboarding formalities.
• Maintain student records and support communication with students and parents when required.
• Contribute towards delivering an exceptional admissions experience for every prospective student.

• Represent IICA at education fairs, career exhibitions, school visits, open houses and recruitment events.
• Conduct presentations for students, parents, career counsellors and institutional partners.
• Develop and maintain relationships with schools, education consultants and other stakeholders to generate quality admissions enquiries.
• Support initiatives aimed at strengthening IICA's visibility and promoting careers in culinary arts and hospitality.

• Work closely with the Managing Director and Sales & Marketing Manager to achieve admissions objectives.
• Prepare admissions reports and maintain enquiry databases.
• Coordinate with academic and administrative departments to ensure a seamless admissions experience.
• Assist with internship and placement coordination whenever required.

• Bachelor's degree in any discipline.
• 2–5 years of experience in student recruitment, admissions, education counselling or consultative sales.
• Demonstrated ability to achieve targets and convert enquiries into admissions.
• Excellent verbal and written communication skills in English.
• Strong interpersonal, presentation and relationship-building skills.
• A confident, persuasive and professional personality with a customer-first approach.
• Excellent organisational, follow-up and time management skills.
• Proficiency in Microsoft Office, CRM software, WhatsApp Business and digital communication platforms.
• Willingness to travel locally for school visits, education fairs and recruitment events.

Monday to Saturday

9:00 AM – 6:00 PM

₹35,000–₹40,000 per month  (based on experience)

If you are passionate about education, enjoy interacting with people, thrive in a performance-oriented environment and want to help aspiring chefs build successful careers, we'd love to hear from you.