Research Analyst

Adelphi Group · United States

Agency: Momentum Job Function: Strategy and Planning Job Subfunction: Research and Insights Job Description:

WHAT ARE WE LOOKING FOR

HERE’S WHAT YOU’LL DO (RESPONSIBILITIES)

• Working with internal and external teams to provide research, business intelligence and analysis for existing and new business for Momentum
• Creating consumer profiles from Syndicated Research to help build and round out target personas
• Gathering and managing secondary information
• Derive insights from primary and secondary research to drive strategy across competencies – Sponsorship, Experiential, Shopper, Finance, CPG, B2B
• Developing, writing, and presenting strategic recommendations that directly address specific research questions
• Designing, managing and reporting on primary research, including qualitative and quantitative projects
• Programming survey research and analyzing survey results data, including frequencies, crosstabs, and tests of statistical significance
• Monitoring and reporting relevant trend and competitive information and mining insights on a scheduled basis
• Authoring reports containing actionable recommendations
• Organizing and maintaining research information
• Supporting Momentum’s values
• All other duties as assigned

• B.A. or B.S. degree, preferred; Major in marketing or communications is a plus
• Marketing with media research experience and a solid understanding of the industry strongly preferred
• Experience in survey design and data analysis and understanding of statistical techniques
• Strong skills and knowledge of syndicated research tools such as IMS/Clear Decisions/Choices, Simmons, MRI, Mintel, GWI, as well other resources like Euromonitor, eMarketer, etc.
• Proven ability to interpret syndicated data, express the implications of analysis, and develop key takeaways to help elevate the research to the “next level”
• General knowledge of primary research, including qualitative and quantitative projects (survey writing and programming)
• Exceptional written, oral, and presentation communication abilities
• Proficiency in Microsoft Office
• Strong project management (multi-tasking is a must!), organizational, strategic thinking skills and loves to seek out new trends
• Proactive, a hand raiser, and curious
• Detail-oriented and articulate with strong communications skills
• Comfortable and efficient working in a fast-paced environment
• Highly motivated and capable of both working independently, but also enjoys being a team player The salary range for this position is $66,300. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; location and region; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.