Regional Brand Activation Lead | Hybrid & Travel

Piedmont Healthcare · Atlanta, United States

Piedmont Healthcare in Atlanta is seeking a senior Brand Activation leader to drive integrated marketing across Georgia. Based in our Atlantic Station office, with the option to work remotely one day each week and about 25% travel to Piedmont locations statewide.

You will shape the strategic roadmap for B2C and B2B marketing, lead a team of Regional Marketing Coordinators, partner with hospital leadership and cross‑functional teams, and focus on KPIs like brand awareness, brand favorability, and