Strategist

KMN Media LLP · Kolkata, India

You’ll act as the operational and strategic backbone of KM&N Media.

This role blends project execution, creative direction, marketing strategy, and coordination across all departments.

Your mission is to ensure that every project runs smoothly and every client gets a well-thought-out strategic direction aligned with KM&N’s AI-driven approach.

Responsibilities

Project Management

Set up, manage, and optimise workflows for internal and client projects

Assign tasks across AI, design, development, and performance teams

Track project progress using Kanban + CRM and ensure on-time delivery

Identify bottlenecks and proactively resolve execution issues

Maintain timelines, milestones, and quality benchmarks

Manage resource allocation across multiple clients/projects

Run weekly internal review and planning meetings

Maintain project documentation, SOPs, and process guidelines

Strategy & Planning

Develop end-to-end marketing and content strategies for clients

Define brand positioning, communication style, and messaging frameworks

Create funnel strategies: awareness, acquisition, retargeting, and conversion

Conduct audience, competition, and industry research

Support the performance marketer with creative angle ideas and campaign direction

Build AI-integration plans for clients (automation, chatbots, workflows, etc.)

Help structure service offerings, packages, pitch decks, and proposals

Client Collaboration

Participate in strategy calls with clients alongside Client Success Manager

Convert business problems into structured plans and solutions

Present strategies, funnels, campaign directions, and insights

Review project performance, identify gaps, and refine direction

Communicate updates transparently and maintain client confidence

Data & Insights

Review analytical reports from ads, content, and automation systems

Convert insights into actionable strategic improvements

Document learnings, test results, and best practices

Build case studies for agency credibility and future pitches

Requirements

Atleast 3+ Experience in digital marketing, branding, or agency operations

Strong understanding of marketing funnels, consumer behaviour, and brand strategy

Ability to manage multiple teams and projects simultaneously

Excellent communication, planning, and problem-solving skills

Comfort with project management tools (Notion, Trello, Asana, CRM systems)

Ability to translate strategy into actionable tasks for the team

Preferred

Understanding of AI tools, automation workflows, and chatbot systems

Familiarity with Meta/Google Ads from a strategic viewpoint

Experience working with creative, dev, and performance teams

Ability to create strategy decks, proposals, and client-facing documents