Social Media Manager

Welherb · India

We’re Hiring: Social Media Manager for Welherb, Mohali

Welherb is an Ayurvedic medicine manufacturing brand, and we’re looking for a Social Media Manager with 3 years of hands-on experience to own and grow our social presence independently.

This is a full-time, completely on-site role . 

What you’ll own

Social media strategy, content calendar, Reels and short-form content ideas, copy/scripts, shoots, creator/influencer collaborations, community engagement, campaign execution and performance reporting.

Role Requirements

• 3 years of relevant social media experience , preferably with a D2C wellness, healthcare or Ayurvedic product-led consumer brand.
• You must have personally owned a brand’s social media , not only coordinated between clients and creative teams.
• Strong understanding of Social content: Reels, Stories, carousels, hooks, trends, formats and what drives organic reach, engagement and saves.
• You should be able to ideate and script short-form videos independently .
• Strong creative judgement : you should know what should be shot, how it should be presented, and be able to brief/direct designers, editors, photographers and creators.
• Hands-on experience with influencer/UGC discovery, outreach, briefing and coordination .
• Strong copywriting and communication skill with the ability to simplify Ayurvedic, ingredient-led and health-related information into credible, engaging consumer content .
• Comfortable using social analytics to understand what worked, what didn’t and what needs to change .
• Language proficiency: English & Hindi
• A portfolio is mandatory to assess brands/pages you have actually managed, content you personally contributed to and measurable outcomes .
• This is strictly an on-site role.

We’re looking for someone who can understand the brand, spot opportunities and take complete ownership of Welherb’s social presence.

Experience: 3 years

Role: Full-time, On-site

Brand: Welherb