Sales Business Development

SENSE Health · India

Company Description SENSE Health provides compassionate, patient-centered care specializing in advanced stroke & neuro rehabilitation, senior care, and recovery support . We combine clinical expertise with modern technology to help patients regain independence and improve their quality of life.

• Position Title: Sales & Business Development Executive
• Reports To: Facility Director

Job Summary:

Responsible for driving patient referrals and admissions, building relationships with hospitals, doctors, and healthcare partners, and promoting stroke and neuro rehabilitation services. The role focuses on expanding referral networks and achieving admission and revenue targets through ethical healthcare marketing.

• Drive patient referrals, admissions, and business growth .
• Build strong referral networks with doctors, hospitals, nursing homes, and healthcare partners .
• Promote inpatient, outpatient, home-based, and neuro-rehabilitation services .
• Handle patient/family enquiries and coordinate with clinical teams for assessments and admissions .
• Develop partnerships with corporates, insurers, and TPAs .
• Support marketing campaigns, health camps, awareness programs, and networking events .
• Maintain relationships with patients, caregivers, and referral partners.
• Track leads, referrals, admissions, competitors, and market trends and prepare periodic reports.
• Achieve assigned admission and revenue targets .
• Ensure ethical marketing, patient confidentiality, and healthcare compliance .

Qualifications:

• Bachelor's Degree in Business Administration, Healthcare Management, Marketing, Life Sciences, Physiotherapy, Nursing, or a related field.

• MBA in Marketing, Healthcare Management, or Business Development preferred. Experience

• Minimum 2–5 years of experience in healthcare sales, hospital marketing, rehabilitation services, medical devices, healthcare business development, or patient relations.

• Experience working with hospitals, neurologists, rehabilitation centres, or healthcare referral networks preferred.

Required Skills & Competencie s:

• Strong sales, negotiation, and relationship-building skills.

• Excellent communication and presentation abilities.

• Understanding of healthcare services and rehabilitation programs.

• Ability to develop and manage referral networks.

• Customer service and patient engagement skills.

• Analytical and reporting capabilities.

• Time management and organizational skills.

• Proficiency in CRM software, Microsoft Office, and reporting tools.

Key Performance Indicators (KPIs)

• Monthly and annual patient admission targets.

• Number of active referral partners and referral growth.

• Revenue generation and business development performance.

• Conversion rate from inquiries to admissions.

• Customer and referral partner satisfaction levels.

• Number of outreach programs, physician visits, and networking activities completed.

• Retention and engagement of referral sources.

Working Conditions

• Office-based with frequent field visits to hospitals, clinics, and healthcare facilities.

• Participation in community events, conferences, and outreach programs.

• Travel within assigned territories may be required.