Head of Sales

Career Factory · Islamabad, Pakistan

Job Description — Head of Sales

Position: Head of Sales

Location: Islamabad, Pakistan

Industry: Real Estate / Hospitality

Products: Mall Shops & Hotel Apartments

Reports To: CEO / Managing Director

Role Purpose

Lead the sales function for the company’s mall shops and hotel apartments in Islamabad, achieving revenue targets through sales strategy, team leadership, channel development, and customer relationship management.

Key Responsibilities

• Develop and execute annual and monthly sales strategies.
• Set sales targets and monitor achievement against KPIs.
• Lead, train, motivate, and manage the sales team.
• Drive direct sales, corporate sales, investor sales, and channel-partner sales.
• Develop and manage relationships with real-estate agents, dealers, investors, and corporate clients.
• Establish pricing, payment-plan, discount, and sales-promotion strategies in coordination with management.
• Generate and manage a qualified sales pipeline for shops and hotel apartments.
• Oversee lead generation, follow-ups, site visits, negotiations, bookings, and closings.
• Maintain accurate sales forecasts and provide weekly/monthly reports to management.
• Monitor market trends, competitor projects, pricing, and customer preferences in Islamabad.
• Coordinate with Marketing to ensure campaigns generate qualified leads.
• Work with Finance, Legal, and Operations to ensure smooth booking and documentation.
• Handle key-client negotiations and high-value transactions.
• Ensure compliance with approved pricing, payment plans, and company sales policies.
• Develop strategies for unsold inventory and slow-moving units.
• Build long-term relationships with investors and existing customers to generate referrals and repeat business.

Key Performance Indicators (KPIs)

• Monthly/quarterly sales revenue.
• Number and value of units sold/booked.
• Sales target achievement percentage.
• Lead-to-booking conversion rate.
• Sales pipeline value.
• Average sales cycle.
• Channel-partner/dealer contribution.
• Collection/payment recovery from sold units.
• Customer retention and referral sales.
• Sales-team productivity.

Candidate Profile

• Education: Bachelor’s degree in Business, Marketing, Real Estate, or related field.
• Experience: 8–12+ years in real-estate sales, preferably with significant experience in Islamabad.
• Proven experience leading a sales team and achieving substantial revenue targets.
• Strong network among property dealers, investors, HNW clients, and corporate buyers.
• Strong negotiation, presentation, communication, and closing skills.
• Experience selling commercial retail and/or serviced/hotel apartments is highly desirable.
• Strong understanding of Islamabad’s real-estate market.

Compensation

Salary: Competitive fixed salary + performance-based commission/incentive.

Additional: Company benefits as per policy.