Business Development Executive

HomeLane · India

Key Responsibilities

1. Lead Generation

• Identify apartments nearing possession, OC-ready projects, villa projects, and gated communities and generate qualified leads for complete home interior solutions.
• Build a consistent pipeline of new-home interior prospects

2. Channel Partner Management

• Build and manage strong local partnerships with:
• Real estate brokers
• Builder sales teams
• Channel partners
• Architects and civil contractors
• Create referral tie-ups to ensure a steady and repeat lead flow
• Maintain strong partner relationships for long-term collaboration

3. Project & Society Tie-ups

• Apartment associations, Builder sales offices and Villa communities
• Support possession-time activities, walkthroughs, and sample flat visits
• Coordinate with stakeholders during project handovers to maximize lead generation

4. On-Ground Execution

• Conduct daily field visits in the assigned zone
• Attend site meetings and follow up with partners
• Execute local activations and engagement initiatives

5. Lead Qualification & Reporting

• Pre-qualify leads based on:
• New home possession status
• Complete interior requirement
• Budget readiness
• Accurately update CRM with lead details and progress
• Share weekly lead generation and performance reports