Field Sales Manager (BLR / MUM / DEL)

Robocraze · India

Role Summary:

The Sales Manager will be responsible for driving revenue growth through channel partners, drive market expansion, & maintain trade relations. The role requires a hands-on sales leader who can independently generate opportunities, build manage channel sales, negotiate and close high-value deals, and develop long-term relationships with distributors The ideal candidate will have strong experience in managing distributors & wholesalers within electronics, hardware, robotics, industrial automation, education technology, consumer durables, or related technology sectors.

Key Responsibilities:

• Grow & manage the distribution channel

• Build and manage a strong network of loyal distributors

• Market expansion by identifying & appointing distributors in new territories

• Consistently achieve and exceed monthly, quarterly, and annual revenue targets.

• Display a growth mindset & good team skill 

• Identify opportunities for cross-selling, upselling, repeat business, and long-term account growth.

• Lead commercial negotiations while protecting margins and ensuring profitable business growth.

• Monitor competitor activity, market trends, pricing, and customer requirements to identify new business opportunities.

• Maintain accurate sales forecasts, pipeline reports, customer records, and performance dashboards through CRM systems.

• Track sales metrics including lead generation, conversion rates, deal value, sales cycle, revenue, and account growth.

• Collaborate closely with marketing, procurement, logistics, technical, finance, and customer support teams to ensure smooth order execution and customer satisfaction.

• Support and mentor junior sales team members, helping improve prospecting, qualification, negotiation, and closing capabilities.

• Follow structured sales processes, follow-up mechanisms, and account management practices.

• Represent Robocraze at client meetings, exhibitions, trade shows, conferences, and business development events as required.

• Able to travel extensively 

Required Skills & Qualifications:

• 2-4 years of experience in sales, business development, account management, or enterprise sales.

• Proven track record of achieving sales and revenue targets.

• Strong experience in new business development and outbound/hunting sales.

• Demonstrated ability to build and manage a sales pipeline independently.

• Excellent negotiation, presentation, communication, and relationship management skills.

• Strong understanding of sales processes, pricing, commercial negotiations, and sales forecasting.

• Experience using CRM software and proficiency in MS Excel, Word, and PowerPoint.

• Ability to prepare professional quotations, proposals, sales reports, forecasts, and presentations.

• Strong analytical and problem-solving skills with a data-driven approach to sales management.

• Ability to work effectively with procurement, logistics, technical, finance, and support teams.

• Basic to strong understanding of electronic components, robotics products, development boards, industrial automation, IoT, or related technology products is a strong advantage.

• Experience in selling technology products or solutions to enterprises, educational institutions, manufacturers, startups, or system integrators is desired but not essential

• Willingness to travel for business

• Fluency in English and Hindi is required; knowledge of additional regional or international languages is an advantage.