Manager- Biddable Performance

LS Digital Group · India

Experience: 4 Years

Role Overview:

We are looking for a Manager - Biddable Media with 4+ years of experience in managing paid search campaigns. The candidate should have strong analytical skills and hands-on experience in handling large-scale PPC campaigns across platforms like Google and Bing.

Key Responsibilities:

• Manage large-scale PPC and Shopping campaigns across Google and Bing.
• Plan, execute, and optimize paid search campaigns to achieve performance goals.
• Use tools like Google Ads and Google Analytics to analyze campaign performance and prepare reports.
• Handle bid management, ad copy optimization, and competitor analysis.
• Monitor campaign budgets and ensure efficient spend allocation.
• Stay updated with the latest trends and developments in PPC and paid media.
• Manage and guide junior team members (if applicable).
• Coordinate with internal teams and clients to ensure smooth campaign execution.

Primary Skills (Mandatory):

• Strong analytical and reporting skills.
• Experience managing multiple PPC campaigns simultaneously.
• Good working knowledge of MS Office, especially Excel and PowerPoint.
• Google Ads Certification.
• Team management skills.

Secondary Skills (Good to Have):

• Experience in performance marketing strategies.
• Understanding of conversion tracking and attribution models.
• Client handling and stakeholder management experience.