Senior Media Strategist

Schbang · India

Social Media Strategist

Location: Mumbai

Experience: 4–6 Years

Employment Type: Full-Time

Role Overview

We are looking for a Media Planner & Strategist with 4–6 years of experience in digital media planning and campaign strategy. The ideal candidate should have hands-on experience in planning and executing campaigns across multiple advertising platforms, managing client communication, and driving performance through data-driven insights.

Key Responsibilities

• Develop and execute media plans and campaign strategies across digital platforms.
• Manage and optimize campaigns on Meta, Google, LinkedIn , and other advertising platforms.
• Coordinate with clients on a daily basis, providing campaign updates and strategic recommendations.
• Monitor campaign performance, analyze data, and optimize campaigns to improve ROI.
• Prepare reports, dashboards, and presentations using analytics and reporting tools.
• Collaborate with internal teams to ensure smooth campaign execution and achievement of business objectives.

Required Skills & Experience

• 4–6 years of experience in Media Planning, Performance Marketing, or Digital Strategy.
• Hands-on experience with Meta Ads, Google Ads, and LinkedIn Campaign Manager .
• Strong communication and client management skills.
• Proficiency in Microsoft Excel, PowerPoint, Looker Studio (Google Data Studio), Google Analytics, and Microsoft Clarity .
• Strong analytical and problem-solving abilities.

Good to Have

• Experience managing App Install/App Promotion campaigns .
• Experience with additional advertising platforms and campaign measurement tools.