Sr Executive- Influencer Marketing

GroomYourGram · India

Company: GroomYourGram

Location: Mumbai

Experience: 1–2 years

About the Role

GroomYourGram is looking for a Senior Executive – Influencer Marketing to join our growing team. The ideal candidate should have hands-on experience in influencer marketing and a strong understanding of the creator ecosystem, campaign execution and brand collaborations.

Key Responsibilities

• Plan and execute end-to-end influencer marketing campaigns.
• Identify, shortlist and onboard relevant influencers and creators.
• Coordinate with influencers for campaign briefs, deliverables and timelines.
• Negotiate commercials and manage creator relationships.
• Coordinate content submissions, revisions and approvals.
• Ensure campaigns are executed smoothly and within timelines.
• Track campaign deliverables and performance.
• Prepare campaign reports and share key insights with the team/client.
• Stay updated with influencer trends, creators and social media platforms.
• Coordinate with internal teams and clients to ensure seamless campaign execution.

What We’re Looking For

• 1–2 years of experience in influencer marketing.
• Experience working with beauty, haircare or luxury brands is preferred.
• Strong understanding of the influencer/creator landscape.
• Excellent communication and negotiation skills.
• Strong coordination and relationship-management abilities.
• Ability to multitask and manage multiple campaigns simultaneously.
• Good attention to detail and a proactive approach.
• Ability to work in a fast-paced agency environment.