International Franchise Marketing Lead – LATAM

CKE Restaurants, Inc. · Franklin, United States

CKE Restaurants, Inc. is seeking a seasoned brand and franchise marketing leader to steer multi-market programs across Mexico and LATAM, collaborating with franchisees, agencies, and global teams, and guiding local brand execution while aligning with global standards.

The role emphasizes field presence, ROI-driven budgeting, localization of campaigns, and cross-functional partnership with operations and supply chain, with frequent travel to in-market partners.