Regional Sales Manager

CollegePass · India

Regional Sales Manager — College Admissions

Company: CollegePass

Function: Sales & Growth

Role: Regional Sales Manager — Individual Contributor

Work Week: Tuesday–Saturday

Work Mode: Hybrid — Friday mandatory work from office

About CollegePass

CollegePass is a premium college admissions advisory firm helping ambitious students and families navigate admissions to leading universities in the US and globally. We provide personalised guidance across student profile development, university strategy, applications, essays, and the overall admissions journey.

We are looking for a high-performing, target-driven Regional Sales Manager who will initially operate as an Individual Contributor , owning the complete sales cycle and revenue target for an assigned region.

Role Overview

As a Regional Sales Manager, you will be directly responsible for converting qualified student and parent leads into CollegePass clients .

This is not a people-management role at this stage . Your primary focus will be individual sales performance, consultations, follow-ups, closures, and revenue generation.

You will work with families considering premium college admissions advisory services and will be expected to build trust, understand their requirements, position CollegePass effectively, and drive opportunities through to enrolment.

Key Responsibilities

Sales & Revenue Ownership

• Own an individual monthly and quarterly revenue target .
• Manage the complete sales cycle from lead allocation to consultation, follow-up, negotiation, closure, and payment.
• Conduct high-quality consultations with students and parents.
• Understand the student's academic profile, university aspirations, challenges, and admissions requirements.
• Recommend and position the appropriate CollegePass programme.
• Consistently follow up with prospective families and move qualified opportunities towards closure.
• Maintain a healthy pipeline to achieve predictable monthly revenue.
• Identify and prioritise high-intent opportunities.

Parent & Student Consultations

• Conduct detailed one-on-one consultations with students and parents.
• Build credibility with families considering highly competitive universities.
• Clearly communicate CollegePass's advisory approach, programmes, deliverables, and value proposition.
• Address questions and objections relating to admissions strategy, programme structure, pricing, timelines, and outcomes.
• Create urgency where appropriate without compromising on consultative and ethical selling.

Pipeline & CRM Management

• Maintain accurate and timely records of all leads, consultations, follow-ups, and sales activity in the CRM.
• Ensure every qualified opportunity has a clearly defined next action.
• Maintain strong follow-up discipline across calls, WhatsApp, email, and other approved communication channels.
• Track personal conversion rates, pipeline value, revenue, and sales productivity.
• Provide feedback on lead quality and customer objections to the marketing and leadership teams.

Regional Market Development

• Develop a strong understanding of the student and parent market within the assigned region.
• Build knowledge of key schools, curricula, student segments, admissions cycles, and competitive offerings.
• Participate in CollegePass webinars, seminars, physical events, and other lead-generation initiatives when required.
• Identify potential referral and business-development opportunities within the region.

Key Performance Indicators

Performance will primarily be measured on:

• Monthly revenue achieved
• Consultation-to-enrolment conversion rate
• Number of successful enrolments
• Lead-to-consultation conversion
• Pipeline value and quality
• Follow-up effectiveness
• Average revenue per enrolment
• Sales cycle duration
• CRM discipline and reporting accuracy

Candidate Profile

We are looking for someone with:

• 3–6 years of B2C sales/business development experience , preferably in education, edtech, study abroad, overseas education, premium services, financial services, real estate, or another high-ticket consumer category.
• A demonstrated record of achieving individual revenue targets.
• Strong consultative and closing skills.
• Excellent communication and presentation skills.
• Confidence speaking with parents and students about premium services.
• Strong objection-handling and negotiation abilities.
• High levels of ownership, persistence, and follow-up discipline.
• Comfort working in a target-driven environment.
• Ability to independently manage a large pipeline of prospective customers.
• Experience using CRM and sales tracking systems.

Experience in college admissions or study abroad is preferred but not mandatory.

What We Are Looking For

This role will suit someone who is:

A strong individual seller — You enjoy owning your number and closing business personally.

Consultative — You understand that premium education services require trust and thoughtful conversations rather than aggressive selling.

Persistent — You follow through consistently and don't allow good opportunities to disappear because of inadequate follow-up.

Commercially sharp — You understand pipeline, conversion rates, revenue targets, and sales velocity.

Customer-focused — You can balance revenue goals with recommending what genuinely makes sense for the student.

Accountable — You take ownership of your results and proactively find ways to improve performance.

Career Growth

The position will begin as an Individual Contributor role with direct ownership of regional sales and revenue.

As CollegePass expands within the region and the business scales, the role may evolve into a broader regional leadership position based on individual performance, revenue delivery, market development, and organisational requirements .

Working Schedule

Working Days: Tuesday to Saturday

Weekly Off: Sunday and Monday

Friday: Mandatory work from office

Tuesday–Thursday & Saturday: Hybrid/remote as per company policy