Sales Manager-B2B (FMEG)

Objective: Lead, strategize, and drive the overall business growth of the branch in the B2B segment across wires, Switches, Switchgears and electrical solutions. Establish the branch as a high performance business unit through strong institutional sales leadership, strategic customer acquisition, channel excellence, and full P&L ownership. Key Responsibilities: Develop and execute annual business plans , targets, and growth strategies for institutional and project-based sales. Drive revenue in corporate, institutional, OEM, EPC, government, and large project segments. Monitor business performance through MIS, forecasting, sales funnel reviews, and ROI analysis. Acquire and manage high-value accounts: builders, architects, consultants, EPC contractors, industries, and government departm