Digital Marketing Executive (Google Adwords)

Job Description Researching new advertising opportunities and providing recommendations to management on which ones are the best for meeting the company’s goals. Analyzing performance data to identify trends and patterns in order to improve campaign effectiveness. Monitoring competitor activity in order to identify any new strategies that may affect business goals. Executing advertising campaigns across various channels such as search engines, social media platforms, or mobile devices. Partnering with other departments to ensure that all advertising campaigns meet objectives set by other departments such as sales or leads generated. Creating and managing landing pages and conversion tracking tools such as Google Analytics to measure campaign effectiveness. Creating reports detailing campai